Advertising & Brand Management Speak Your Message to Your Audience. Consistently.
Advertising & Brand Management
Why you need it
Maybe your business is doing well, but you just can’t seem to move to the next level. Or maybe it feels like you’re treading water merely trying to survive. Chances are, the problem isn’t your product or service… it’s your marketing, branding or positioning.
You already know what you’re selling is great. Now let’s make sure customers know by developing a compelling, attention-grabbing message. More than that, let’s ensure that message gets to the right customers at the right time, pinpointing your exact audience so your money works harder while eliminating waste.
As small businesspersons ourselves, we know it’s never easy. Let us offer a fresh perspective and uncover new possibilities for growing your business.
How Inspired does it
Building a brand isn’t magic, it’s strategic. It’s about hard work, consistency and authenticity. It’s about finding what’s special about your brand and using that knowledge to spark interest and excitement in consumers.
It doesn’t matter what you’re selling or who you’re selling to. People respond to authenticity because they feel it in their guts. They understand they’re buying more than a product or service, they’re buying something with heritage that rings true and sincere dedication to quality. Oftentimes, they’re willing to pay more because of it.
We offer a full range of professional services to make that possible. And because we practice what we preach, we only recommend what we know is right for our clients. Some services are in-house, some are carefully sourced agencies who provide the best in their industry.
With Maria and her team, it's like having in-house advertising/marketing/PR department(s) that I've always needed but couldn't imagine funding or creating. I simply let Maria know what I’m trying to accomplish and she finds a way to do it. We communicate as if she's in our offices and she comes to me with an awesome solution every time. Most important for me is that once we agree on the direction I don't have to think about it until I see the finished product, concept or ad.
Joseph Ferrario | Principal
Ferrario Real Estate Development | Scranton, PA